Networking Without the "Cringe": How to Build Authentic Connections in 2026
Networking Without the "Cringe": How to Build Authentic Connections in 2026 We’ve all been there: You receive a connection request from someone you don't know, followed 30 seconds later by a three-paragraph sales pitch. It feels transactional, robotic, and—let’s be honest—a little bit "cringe." In a digital-first world, the "old" way of networking (shaking hands and passing out cardstock) has been replaced by Zoom rooms and LinkedIn feeds. But the goal remains the same: Building trust. Here is how to grow your professional circle without losing your soul. 1. Stop "Networking," Start "Connecting" The word "networking" often implies you want something from someone. Shift your mindset to connection . The Rule: Focus on how you can be a resource, not how you can get a referral. The Action: Instead of asking for a job, ask about a challenge they are currently solving. People love talking about their work; they don't alw...
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